Stage 2 reading - Audience and purpose

Learning intention

Students will learn to identify the audience and purpose of texts and how an author crafts texts to meet a purpose and target an audience. 

Syllabus outcome

  • EN2-RECOM-01: reads and comprehends texts for wide purposes using knowledge of text structures and language, and by monitoring comprehension

National Literacy Learning Progression

Understanding texts

  • UnT6: identifies the purpose of predictable informative, imaginative and persuasive texts (e.g. uses verbs and dot points to identify a set of instructions) (comprehension)

  • UnT7: identifies the purpose of a broad range of informative, imaginative and persuasive texts (e.g. advertisements, diary entry) (comprehension); identifies language and text features that signal purpose in a predictable text (e.g. diagrams, dialogue) (process); navigates texts using common signposting devices such as headings, subheadings, paragraphs, navigation bars and links (process)
  • UnT8: explains how authors use evidence and supporting detail to build and verify ideas (comprehension); explains how textual features support the text’s purpose (process); skims and scans texts for key words to track the development of ideas (process)
  • UnT9: evaluates text features for relevance to purpose and audience (comprehension); analyses texts which have more than one purpose and explains how parts of the text support a particular purpose (comprehension); analyses language and visual features in texts using metalanguage (e.g. cohesion, interpretation, figurative) (vocabulary)

NAPLAN item descriptors

The relevant NAPLAN item descriptors are included in the resource, available for download on this page.

Task outline

Full task descriptions are included in the resource, available for download on this page.

What is the purpose?

Identify and discuss purpose in different examples of signs, text and images.

Knowing my audience

Consider how to convey meaning to a specific audiences.

Selling an idea to an audience

Students work in small groups to market a new product. Peers discuss overall effect in achieving intended purpose and reaching audience.

Text features which signal purpose

Identify and discuss how text features support the purpose of texts. Students work in small groups to determine and justify text feature choices.


  • Teaching and learning

Business Unit:

  • Educational Standards
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