Social Media Toolkit - Education Week 2019

What’s it all about?

Education Week is a state-wide, annual event, held during the first week of August, to celebrate NSW public education. The week communicates the achievements of public schools, their students and the value of public education. Education Week 2019 runs between Monday 5 August and Friday 9 August.

The theme for 2019 Education Week is: Every Student, Every Voice. It is a celebration of student empowerment and how the NSW public education system gives students the skills they need in order to have and express a voice during their own educational journey and as engaged global citizens. Find out more about Education Week 2019.

Getting involved

Much of the success of Education Week comes from the active participation of our schools. There are many ways in which schools can get involved, share the message and engage with our resources during #EdWeek19.

Don’t forget to utilise the #EdWeek19 hashtag on everything you post about Education Week. It allows us to monitor overall engagement with Education Week.

Below are some examples of the actions you can take and the type of social media posts you could share on your school’s own social media channels during Education Week 2019.

Examples of what to post

Facebook Header

Image 1: Facebook Header

Action: Change your school’s Facebook cover photo

Date: Monday 5 August, 9am

Social media tile GIF

Image 2: EdWeek animated social GIF

Action: Promote your upcoming Education Week activities on your Facebook page

Date: Monday 5 August, 9am

Education Week livestream image

Image 3: Watch the livestream animated social GIF

Action: Promote the Education Week livestreams.

Suggested Caption: Watch #EdWeek19 LIVE

We have a whole host of events running throughout Education Week from the launch event, to panels at Google, to Australia’s biggest design thinking challenge.

Watch along from 5-9 August: https://bit.ly/2LXeqRd

Videos to share on social media

Date Video Asset Suggested Copy
Tuesday 30 July from 9am Share the ‘EdWeek hero’ video Share from Facebook NOTE: If you are part of the Schools Facebook Network then you will already have this posted to your page and won’t need to share. Education Week starts next week! Get excited and learn more: https://bit.ly/2xQtK9U #EdWeek19
Tuesday 6 August, 9am Share the ‘Jean’ video Share from Facebook Find your voice and then use it to change the world. #EdWeek19
Friday 2 August, 9am Share the ‘School of the Air’ video Share from Facebook You can be 1000s of kms away, but your friends and teachers are never really far away as a School of the Air student. #EdWeek19
Thursday 8 August, 9am Share the ‘Aboriginal Language’ video Share from Facebook Greetings from Biripi Country. A place where you are invited to share the language and connect with the traditional custodians of the land. #EdWeek19

Note: Facebook videos can only be viewed and shared after the time specified in the left column.

Other resources

For more information about how you can get involved in Education Week 2019 check out our Education Week teacher toolkit.

The toolkit has helpful hints about:

  • How to prepare for Education Week
  • The top Education Week events to engage with
  • Launch day activities
  • How to engage alumni during Education Week
  • How to build community during Education Week.
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