This policy is current as at 21/05/2018 05:10pm, AEST. Please refer to policy library website ( for an updated version.

Sponsorship Policy

Guidance for school principals, teachers and parent groups who are seeking or managing sponsorship arrangements with external organisations.

1. Objectives - Policy statement


The department supports sponsorship arrangements with appropriate organisations, individuals, business and other government agencies. Sponsorships can be used to augment funds allocated to educational programs, but do not displace any government or other current provision on which NSW public schools and the department depend.


Sponsorships conducted in schools should follow the same principles as for any commercial arrangement, namely that:

  • the arrangement represents fair exchange between the department or school and the sponsor.
  • the arrangement is not inconsistent with the values, vision and goals of public education.
  • the arrangement supports teaching and learning.


All sponsorships must be formalised with a written agreement.


Sponsorships must not infer or involve the endorsement of products or services by the department, employees or students.

2. Audience and applicability


This policy applies to all schools and directorates and covers activities specified in the NSW Independent Commission Against Corruption’s (ICAC’s) definition of sponsorship (see below). The policy is to be read in conjunction with the Sponsorship Guidelines.

3. Context


Sponsorship arrangements are based on a relationship which involves a distinct two-way return of benefits e.g. a school or defined area receives cash or value-in-kind in return for providing an agreed suite of benefits.


The department has adopted the definition of ‘sponsorship’ provided by the Independent Commission Against Corruption in its publication Sponsorship in the Public Sector (May 2006):"Sponsorship is a commercial arrangement in which a sponsor provides a contribution in money or in kind to support an activity in return for certain specified benefits.Sponsorship can be provided by the corporate sector or private individuals, in support of a public sector activity, or by the public sector in support of related and worthwhile private or public sector activities.Sponsorship does not include selling advertising space, joint ventures, consultancies, grants, unconditional gifts, donations, bequests or endowments, hiring government property for community, private or commercial use.Sponsorship is not philanthropic. A sponsor expects to receive a reciprocal benefit beyond a modest acknowledgement.”


Sponsorship does not include gifts, donations, promotional activities, fundraising or advertising. Principals, teachers and others should refer to:Commercial Arrangements - School-Based Activities Guidelines and Commercial Arrangements – School Based Activities Policy (intranet only).

4. Responsibilities and delegations


Senior department officers approving sponsorship arrangements need to ensure that the principles contained in the policy and guidelines are abided by.Approval of commercial activities, including sponsorship, need to be in line with the Department’s Financial Delegations (Intranet only).

5. Monitoring, evaluation and reporting requirements


The Sponsorship Unit will facilitate an annual review of this policy and report on its implementation.

6. Contact

Manager, Sponsorship Unit (02) 9266 8920.

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