Video format guidelines

Video format guidelines for YouTube, Facebook, Instagram, Twitter and graphics.

We recommend the following settings for your videos.

YouTube

  • Format: MP4
  • Codec: H.264, MPEG-2 or MPEG-4
  • Audio: MP3 or AAC, stereo
  • Resolution: HD depending on resolution of footage
  • 1080p: 1920x1080 or 720p: 1280x720
  • Aspect ratio: 16:9 or square

Facebook, Instagram and Twitter

  • Format: MP4
  • Codec: H.264
  • Audio: Stereo pair
  • Resolution: HD depending on footage and publishing channels.
  • Duration:
    • Facebook: 60 seconds and under preferred
    • Twitter: 120 seconds limit, 60 seconds and under preferred
    • Instagram feed: 60 second limit
    • Instagram story: 15 second limit
  • Aspect ratios:
    • Facebook
      • Widescreen video (16:9): 4k, 1920 x 1080 minimum
      • Square video (1:1): 1080x1080, 1000x1000 minimum
      • Portrait video (9x16): 1080 x 1920 minimum
    • Instagram
      • Square video (1:1): 1080x1080, 1000x1000 minimum
      • Portrait video (9x16): 1080 x 1920 minimum
    • Twitter
      • Widescreen video (16:9): 4k, 1920 x 1080 minimum
      • Square video (1:1): 1080x1080, 1000 x 1000 minimum

Graphics

The titles and graphics for your video should comply with Department of Education branding.

Any graphics that do not comply with the department's Brand guidelines will be rejected.

Back to Video guidelines.


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