What is a landing page?

In a complex section that goes many levels down, a landing page will be a level 4 page. As an exception, a landing page may appear on level 3. Learn more about our website structure.

Sometimes landing pages are skipped entirely. Reasons for this include:

• if they do not have grandchild pages, or
• if your level 4 page contains more than a paragraph or two of content, then it's best to go straight to a content page.

For example: A user clicks on the 'Roles at education' link and is taken to the following page:

Page features

Introductory description

• This lets the user know what they'll find in the content that follows.
• This is limited to 150 characters.

Child page list

• Here we list all child pages of the landing page for easy access.
• These are automatically generated based on the content structure.

Optional content

• Content editors can include some more introductory text if it will help the user.